We analysed 7,797 AI answers and publish the result as an index: rankings for Germany, Austria and Switzerland and every agency to search.
Putting the Pieces Together
Almost 800 communicators were surveyed about their approach. The results are fascinating and summarized here.
How is the PR industry, especially in the B2B sector, changing? What trends should you not miss?
AI-based software is already significantly transforming the PR industry today. But where are the greatest potentials for PR hidden?
How can brands better prepare for the future given the increasing demand for high-quality content from customers?
Despite the growing importance of online media in PR, many PR professionals still rely on print. What are the trends here?
Users are looking for meaningful applications for ChatGPT. The technology has already found its way into many PR agencies.
What really matters? & which is actually the BEST Media Center in Germany?
There are numerous new trends, formats & platforms that are changing PR work. What should you pay attention to in order to stay competitive?
What can you learn from the insights of the longest social media market study in the DACH region? How to make social media PR successful?
In two market studies with Observer and Landau Media, we examined the PR industry in the DACH region. Where are the differences?
